Curious Toast / Branding

I developed the name, brand identity, and visual system for this specialty toast and coffee shop in downtown Albuquerque. The name reflects the owner’s passion for unique flavors and an eclectic aesthetic. From the hand-crafted, whimsical logo to the comprehensive branding guide, I built a cohesive visual language that captures the shop’s curious spirit and elevated culinary approach. A new brand guide is coming for 2026!